Google Inc. Isn't Ceding the App-Install Ad Market to Facebook Inc.

Google Inc. Isn't Ceding the App-Install Ad Market to Facebook Inc.

That's why it's notable that Google is extending its app install ads to the mobile web with its Google Display Network. GDN reaches 2 million publishers' websites on top of the 650,000 apps working with AdMob. The move should help Google to increase

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