Gree lifts ad revenue 90% in Kingdom Age by optimizing its virtual currency …

Gree lifts ad revenue 90% in Kingdom Age by optimizing its virtual currency …

With help from mobile monetization firm Tapjoy, it was able to change the currency pricing and boost ad revenue by 90 percent. That a remarkable boost for monetization for a single game, considering that Funzio (a company that Gree acquired) launched …

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