IQzone's Patrick Petty on why ads could be your missing puzzle piece

IQzone's Patrick Petty on why ads could be your missing puzzle piece

Given the level of its success, many developers will be tempted to focus their efforts solely on IAP part of the free-to-play market. However, according to IQzone's Patrick Pettay, who was speaking at Pocket Gamer Connects 2014, that would be a huge

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