It's Not Magic, Just Cross-Device Conversion Tracking 07/16/2015 – MediaPost

It's Not Magic, Just Cross-Device Conversion Tracking 07/16/2015 – MediaPost

The cross-device conversions are tracked only for AdWords ad traffic on google.com and the Google Display Network, including AdMob. Earlier this week, Google announced two bidding tools: target opt-in recommendations and the Target CPA Simulator.

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