Mobile Advertising Doesn't Have to Suck — 3 Alternatives to "Traditional" In …

Mobile Advertising Doesn't Have to Suck — 3 Alternatives to "Traditional" In …

Unfortunately, according to a study done last year by Forrester for mobile ad network TapJoy, current strategies are not providing much value. The study revealed that 70 percent of people found in-app ads "interruptive" and, of those who pay attention

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