User Acquisition For Mobile Games: The True Cost of Getting an Engaged User

User Acquisition For Mobile Games: The True Cost of Getting an Engaged User

Eventually, through the success of Tapjoy and other ad networks, including Chartboost, Flurry, among others, the industry standard for app advertising shifted to CPI – or Cost Per Install. Even display networks like AdMob (which was sold to Google) and

2
Like
Save

Comments

Write a comment

*