Why RTB Is The Fastest-Growing Segment Of Digital Advertising … And What It …

Why RTB Is The Fastest-Growing Segment Of Digital Advertising … And What It …

EDITOR'S NOTE: This article, originally published on September 5, 2013, placed at No. 12 in our 20 most popular articles of the year. ADOTAS — Programmatic buyers on desktop have many reasons to like real-time bidding (RTB); it's standardized, …

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